Trade shows are one of the most common routes to market for manufacturers. Exhibiting can be costly, but when you plan out your trade show presence the right way, you can ensure your investment will pay off.

Download this step-by-step guide to make the most of your trade show presence. You'll learn how to:

• Find the right trade shows for your business based on your product, market, and industry
• Maximize your booth performance to encourage quality conversations
• Generate and nurture leads before and after your trade show with personal, targeted content
• Leverage your trade show presence to create long-lasting value beyond the day you exhibit

About Hudson Fusion

Hudson Fusion has led the Westchester, NY marketing and web design industry for over 20 years. We started as a web design firm back in 1996, and since then, we’ve mastered the art of business growth, evolving into the leading marketing agency you see today.